Hemp Under Fire: Exposing ATACH’s Misinformation Campaign in the Fight for Legal Hemp

ATACH misinterprets the 2018 Farm Bill, falsely claims states' control over hemp production and sale, spreads misinformation about hemp and its regulation, and uses fear tactics to challenge its legality, despite the bill clearly allowing hemp derivatives with low THC levels.

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In an ongoing battle against the hemp industry, ATACH (American Trade Association for Cannabis and Hemp) has submitted a federal court brief loaded with misinformation and fear-mongering. This marijuana lobbying group is attempting to revoke the legal status of hemp and its downstream products by disputing the language of the 2018 Farm Bill and previous court decisions. The brief has been submitted to the US Court of Appeals for the 8th Circuit.

Twisting Language and Using Untrue Science

Although the 2018 Farm Bill contains clear language indicating that Congress legalized all downstream products and substances derived from hemp with Delta-9 THC concentrations not exceeding 0.3 percent, ATACH argues otherwise. They claim that states have jurisdiction over both production and sale of hemp derivatives within their borders, misleading federal allowances. In reality, however, the statute only empowers states to regulate hemp cultivation.

Beyond twisting the bill’s legal language, ATACH’s brief also presents falsehoods regarding scientific research, distorts word meanings beyond normal usage, claims that the hemp industry is unregulated, and even quotes its own sources to defend these false assertions.

ATACH repeatedly employs fear-based tactics in its attempts to discredit the hemp industry. This includes a section on their website titled “Hemp Intoxicants,” featuring well-produced YouTube videos intended to spread misinformation and stoke unsubstantiated fears.

Recently, ATACH issued a letter stating that unregulated intoxicating hemp products are causing a major crisis and called for lawmakers drafting the 2023 Farm Bill to address supposed regulatory loopholes. Despite these claims, it is crucial to remember that these tactics are based on false premises and distortions of the facts.

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The Importance of Accurate Information and Advocacy

As consumers and industry professionals, we must remain vigilant against misleading claims made by organizations like ATACH. Educating ourselves and others about the legal, scientific, and safety matters surrounding hemp and its derivatives is essential. Supporting accurate information and dispelling myths is one of the most effective ways of countering attacks from groups interested in undermining hemp progress.

Hemp: A Sustainable, Regulated Industry

Contrary to ATACH’s assertions, the hemp industry is regulated and has been part of a sustainable agricultural revolution. Hemp has multiple applications, including textiles, paper, food products, and health supplements, among others, which contribute to reducing pollution and relieving pressure on natural resources such as forests and freshwater supplies.

In addition, hemp’s Delta-9 THC concentration of less than 0.3 percent means that the plant cannot produce any psychoactive effects. This distinguishes hemp from marijuana and further supports its legality as defined by the 2018 Farm Bill and subsequent court decisions.

Standing Up Against Misinformation and Fear Tactics

Gathering accurate information and staying updated on developments within the hemp industry are two critical ways to combat fear-based attacks by groups like ATACH. By understanding current regulations, scientific research, and potential application possibilities, we can effectively push back against falsehoods perpetuated by those seeking to jeopardize the hemp industry’s growth and success.

Championing Hemp through Education and Advocacy

As the industry moves forward, consumers, industry professionals, and other stakeholders must champion hemp by staying informed of both scientific advancements and legal developments. By doing so, we can effectively counter misinformation and misguided attempts to stunt the progress of this important agricultural commodity.

Rita Ferreira

Rita Ferreira

Rita is a seasoned writer with over five years of experience, having worked with globally renowned platforms, including Forbes and Miister CBD. Her deep knowledge of hemp-related businesses and passion for delivering accurate and concise information distinguish her in the industry. Rita's contributions empower individuals and companies to navigate the complexities of the cannabis world, and her work remains a valuable resource for those seeking a deeper understanding of its potential.

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