Enertopia Corporation (OTC: ENRT), an aspiring producer of medical marijuana under Canada’s MMPR program and a developer of health and wellness products, recently announced that V-Love™ received independent testing results confirming its safety, entered commercial production, and will be available in Canadian stores before the end of May 2015.
“We are excited about the look of the V-Love package design and [we are] in great anticipation of the launch to be announced in the coming weeks,” said Enertopia President & CEO Robert McAllister in a recent press release.
In conjunction with the rollout, the company plans on updating its corporate website with finished product images and information about where to find the product for sale. Management plans on attending events and sexual health seminars in the future in order to expand awareness of V-Love™. Investors can find a list of these events on its website at www.enertopia.com.
Enertopia initially launched V-Love™ at the Vancouver Wellness Show back in mid-February, where over 30,000 attendees had the opportunity to obtain free product samples and educational materials. In addition to these marketing efforts, the company signed a four-month radio sponsorship with Maureen McGrath for her Sunday Night Sex Show on CKNW radio – a popular program in Canada.
While V-Love™ does not contain any cannabinoids, since they are illegal in Canada, the company plans to launch CBD-infused products in jurisdictions where they are legalized in the future given its background in medical marijuana. These products would complement V-Love™ and other health and wellness products that are developed and sold throughout North America.
Shares of Enertopia Corporation were trading even in early hours on Wednesday, April 1, 2015 following the news release.
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